to inspire
A vision created with artist Ran Tondabayashi combines to bring a brillant palette and brand image.
![190910_085-3-L](https://www.kingsmen-int.com/wp-content/uploads/2021/04/190910_085-3-L-scaled.jpg)
![190912_058-3-L](https://www.kingsmen-int.com/wp-content/uploads/2021/04/190912_058-3-L-scaled.jpg)
to activate
The poppy themed store concept is layered with decorative petal panels throughout the walls. Beyond aesthetic, the three-story space also leveraged on workshop spaces and customisation corner, keeping design layout expansive for interactive retail possibilties.
![190905_033-L](https://www.kingsmen-int.com/wp-content/uploads/2021/04/190905_033-L-scaled.jpg)
![Ginza Store interiors](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200611_284-3-scaled.jpg)
to engage
While the Harajuku store emulates a vibrant and youthful atmosphere, its counterpart at Ginza district of Tokyo represents an edgier, urban design.
Also a three-story boutique, the facade is clad in sleek black, illuminated by the reversed ‘D’ lettering of Desigual rebrand icon. In its interiors, LED rods line the ceiling in zig-zag pattern and black mesh. Mimicking an urban factory, this similar design was later implemented in Desigual at Changi, Jewel Singapore.
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200610_134-4-scaled.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200610_053-3-scaled.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200611_284-3-scaled.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/Ginza-Desigual.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200610_134-4-scaled.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200610_053-3-scaled.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/200611_284-3-scaled.jpg)
![](https://www.kingsmen-int.com/wp-content/uploads/2021/04/Ginza-Desigual.jpg)
key services
spatial build
project & design management